Cookie Policy

This Cookie Policy explains how Episodle ("we", "us", or "our") uses cookies and similar technologies to recognize you when you visit our website. It explains what these technologies are and why we use them, as well as your rights to control our use of them.

What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner (in this case, Episodle) are called "first-party cookies". Cookies set by parties other than the website owner are called "third-party cookies". Third-party cookies enable third-party features or functionality to be provided on or through the website (e.g., like advertising, interactive content, and analytics).

Why do we use cookies?

We use first-party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our website to operate and to remember your game progress (like your daily streak and your guesses today). We refer to these as "essential" or "strictly necessary" cookies.

Other cookies also enable us to track and target the interests of our users to enhance the experience on our Website, such as Analytics and Advertising cookies.

Types of Cookies We Use

1. Essential / Game State Local Storage

We use your browser's localStorage to save your active game state, daily streaks, and statistics. This is technically not a cookie, but a similar storage mechanism essential for the game to function properly so you don't lose your progress if you refresh the page.

2. Analytics & Performance Cookies

These cookies collect information that is used either in aggregate form to help us understand how our website is being used or how effective our marketing campaigns are, or to help us customize our Website for you.

• Microsoft Clarity: Used for heatmaps and session playbacks to identify bugs and UX issues.
• Google Analytics: Used to understand site traffic and geographic distribution of our players.

3. Advertising Cookies

These cookies are used to make advertising messages more relevant to you. They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.

• Google AdSense: We use Google to serve ads. Their systems use the DART cookie to serve personalized ads based on your browsing history.

How can I control cookies?

You have the right to decide whether to accept or reject cookies. You can exercise your cookie rights by setting your preferences in the consent banner that appears when you first visit our site.

You can also set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website though your access to some functionality (like saving your game streak) may be restricted. As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser's help menu for more information.

To manage personalized advertising from Google, you can visit the Google Ads Settings.